"Wasprice advertising and its impact on student behavior"

In the framework of the project "Ainalandy nurlandyr" 3 April 2017 at school No. 195 was held an educational event on the theme "Wasprice advertising and its impact on student behavior". During this event we were shown 3 ads:

1. Advertising of baby food (chocolate, yogurt, treats etc.) (Loco Moco)

2. Advertising of product not associated with children, but with the presence of a child in the plot of the movie. (Sour Cream "President")

3. Advertising of product not associated with children (M-Lombard)

The purpose of the educational event was to identify the peculiarities of student behavior after viewing commercials. The result of our study, when showing the first movie it was revealed that (Loco Moco) children were interested in the plot, different bright colors. That is, children are not focused carefully watched and listened. When viewing the second roller (sour cream "President") had

questions from the boys that they are not interested as they are shown every day on TV - channel, but the girls liked it in the promotional video of the child's relationship with his mother that they were happy and smiling. When showing the third roller (M-Lombard), many were distracted and they were not interested, it is said that kids love is, but still they get bored the same is, thereby they did not understand the essence of the story, and began to distract myself by asking questions.

Student behavior while browsing was excited, the children openly expressed their opinions about the movie, especially girls, and boys are more criticized that these videos played on TV channels every day.

Publication date :  5/17/2017