As part of the involvement of foreign professors in teaching, Isaias Scalabrin Bianchi, Doctor (PhD), associate professor from the Federal University of Santa Catarina (Brazil) arrived at the Department of Business Technology from 23.11. 2021 to 20.12. 2021 to give lectures and conduct seminars for undergraduates of the specialty "7M04129 - Marketing".
Isaias Scalabrin Bianchi, received his PhD degree from the University of Minho (Portugal) in 2018. He received a Master's degree in Management from Universities Federal University of Santa Catarina (Brazil) in 2012. He received his bachelor's degree from the same university in 2009.
Isaias Scalabrin Bianchi, is a leading specialist in the field of digital marketing, digital transformation and research methods.
Conducted research on the analysis of data from various models in order to create IT value for organizations.
Has experience of successful customer service with teachers and students, as well as with users of the "Implementation and support of Moodle users" system.
He took advanced training courses in the following subjects:
- implementation and support of Moodle for more than 5 thousand users of bachelor's and MBA programs,
- design and development of courses on Moodle using plugins such as H5p, Mahara, Big BlueBottom,
- development and creation of business analytics with dashboards for higher education,
- implementation of IT management using platforms such as ITIL and COBIT in higher education.
Since 2010, he has been working as an associate professor at the Federal University of Santa Catarina (Brazil).
The main courses taught are digital marketing, transformation and research methods, implementation of EBSCO, BigBlueButton, Mahara, H5p, Stash, Level Up plugins and others.
Isaias Scalabrin Bianchi provides scientific guidance to 2nd–year doctoral students: Alisherovoyashirkul Alisherkyzy, specialty 8D04111 "Marketing" and Zhamesheva Aishakhanym Klyshovna - specialty 8D11301 "Logistics (by industry)".
Isaias Scalabrin Bianchi has 20 publications on the Scopus database. The Hirsch index according to the Scopus database is 5, WoS is 1.
Speaks English, Portuguese and Spanish.
Isaias Scalabrin Bianchi is a leading researcher on the AP09057847 project "Formation and development of the knowledge economy in the conditions of digitalization of the Republic of Kazakhstan: conceptual foundations and prospects for implementation".