Bachelor courses
Speciality Code:
6B02105
Speciality Name:
Dramaturgy of digital media
Faculty:
Journalism
Qualification:
- First Stage of Higher Education - Bachelor of Art
- Model of graduating student
- Mandatory disciplines
- Elective disciplines
- Professional
ON1 Identify historical patterns of development of foreign and domestic dramaturgy: aesthetics, poetics, rhetoric.
ON2 Develop scenario materials and texts for TV shows, series, documentaries, talk shows through web technologies.
ON3 To present interesting stories in different genres, styles and formats based on the collection, processing and analysis of significant data; editing and color correction.
ON4 Create original (author's) works of drama in a multimedia digital environment, by means of artistic expression of television art; culture of speech, stylistics and oratory.
ON5 Choose artistic visual means and images to reveal the theme of the script and the necessary impact, taking into account the cultural needs of the audience and world experience.
ON6 Apply digital storytelling and multimedia tools: work with video and audio materials, computer graphics, etc.
ON7 Use theoretical knowledge of storytelling and comics as separate directions of a literary work that have their own stages of development, key plots, bright characters in a conflict situation.
ON8 Form the composition of the work together with the direction (media projects, websites, video clips, reels, mobile applications, infographics, podcasts, as well as animation elements and 3D graphics).
ON9 Provide literary services for translation (dubbing), processing and adaptation of a work of drama to production conditions.
ON10 Manage digital media environment projects by promoting them through marketing and media management.
ON11 Evaluate ratings and monetization of media products; literary works on the subject of thematic demand among the target audience.
ON12 Master the methods and techniques of scenario writing, psychological impact of an audio-visual work on the viewer.
ON2 Develop scenario materials and texts for TV shows, series, documentaries, talk shows through web technologies.
ON3 To present interesting stories in different genres, styles and formats based on the collection, processing and analysis of significant data; editing and color correction.
ON4 Create original (author's) works of drama in a multimedia digital environment, by means of artistic expression of television art; culture of speech, stylistics and oratory.
ON5 Choose artistic visual means and images to reveal the theme of the script and the necessary impact, taking into account the cultural needs of the audience and world experience.
ON6 Apply digital storytelling and multimedia tools: work with video and audio materials, computer graphics, etc.
ON7 Use theoretical knowledge of storytelling and comics as separate directions of a literary work that have their own stages of development, key plots, bright characters in a conflict situation.
ON8 Form the composition of the work together with the direction (media projects, websites, video clips, reels, mobile applications, infographics, podcasts, as well as animation elements and 3D graphics).
ON9 Provide literary services for translation (dubbing), processing and adaptation of a work of drama to production conditions.
ON10 Manage digital media environment projects by promoting them through marketing and media management.
ON11 Evaluate ratings and monetization of media products; literary works on the subject of thematic demand among the target audience.
ON12 Master the methods and techniques of scenario writing, psychological impact of an audio-visual work on the viewer.
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Author
- Number of credits: 6
- Type of control: [RK1+MT+RK2+Exam] (100)
- Description: The discipline considers the formation of the individual literary style of the screenwriter, his connection with the media product and expectation, the psychology of the audience. While studying the course, students develop their own style, honing the skills of writing and editing text literary materials for the screen of multimedia products. The methods of stylistic analysis, signs of the author's style, expressive means and possibilities of language, patterns of its functioning, effective expression of thoughts, etc. are studied.
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Kazakh (Russian) Language
- Number of credits: 5
- Type of control: [RK1+MT+RK2+Exam] (100)
- Description:
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Module of socio-political knowledge (Sociology/ Political science/ Culture/ Psychology)
- Number of credits: 8
- Type of control: RK + Exam (100)
- Description: Aim оf discipline: to develop the ability to explain and interpret subject knowledge in all fields of science, shaping of the discipline. Sociology and sociological perspectives, social structure, form of policy, organizational structure, institutions, the legal and organizational rules, content, purpose, value, policy, concept and essence of culture, semiotics of culture, psychology of personality, psychology of interpersonal communication will be studied.
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Foreign Language
- Number of credits: 5
- Type of control: [RK1+MT+RK2+Exam] (100)
- Description: Purpose: to form the improvement of knowledge of foreign language communicative competence. The main methods of speech skills and foreign language communication skills are considered as a basis for the development of communicative competence; implementation of acquired speech skills in the process of searching, selecting and using material in English.
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Нistory of Kazakhstan
- Number of credits: 5
- Type of control: [РК1+MT+РК2+ ГЭК] (100)
- Description: The purpose of the discipline is to give objective knowledge about the main stages in the development of the history of Kazakhstan from ancient times to the present. Expected learning outcomes: 1) demonstrate knowledge and understanding of the main stages in the development of the history of Kazakhstan; 2) to correlate the phenomena and events of the historical past with the general paradigm of the world-historical development of human society through critical analysis; 3) to possess the skills of analytical and axiological analysis in the study of historical processes and phenomena of modern Kazakhstan; 4) be able to objectively and comprehensively comprehend the immanent features of the modern Kazakh model of development; 5) Systematize and give a critical assessment of historical phenomena and processes in the history of Kazakhstan. During the study of the discipline students will learn following aspects: Ancient people and the formation of a nomadic civilization, Turkic civilization and the Great Steppe, Kazakhstan in modern times (XVIII - early XX centuries), Kazakhstan as part of the Soviet administrative-command system, Kazakhstan in the world community (1991-2022).
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Basics of media production
- Number of credits: 6
- Type of control: [RK1+MT+RK2+Exam] (100)
- Description: When studying the discipline, comprehensive knowledge is formed about the techniques and technologies of work and production of content in various types of media, as well as about the historical stages of development and the current state of these technologies.The main technological operations of TV program production are considered; creation, editing and distribution of audiovisual material; methods of working with mobilography. The course develops the skills of forming relevant content in a media environment with audio and video sequences.
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Directing audiovisual media
- Number of credits: 9
- Type of control: [RK1+MT+RK2+Exam] (100)
- Description: The discipline is aimed at the formation of competencies for the production and coordination of artistic and staged actions (acts) for audio and video productions. The basics of the production management, the development of visual material, the selection of audio accompaniment, the unity of the ideological image of the work, the materials and possibilities of audiovisual works, the preparation of works of small forms for television, radio and new media are studied.
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Rhetoric and poetics of drama
- Number of credits: 9
- Type of control: [RK1+MT+RK2+Exam] (100)
- Description: The discipline combines science and art. The basics of oratory, the poetics of dramaturgy are studied; the history of the formation of these directions: canons and techniques; methods of creating convincing texts. Methods of public communication are considered; concepts and categories of style, genre, authorship, typology, poetic construction and the plot-figurative concept of dramatic works.
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Physical Training
- Number of credits: 2
- Type of control: РК(с оценкой)
- Description: The purpose of the discipline is the formation of social and personal competencies of students, ensuring the targeted use of the appropriate means of physical culture and sports for preservation, preparation for professional activities. As a result of studying the discipline, the graduate should know the role of physical culture in human development.
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Philosophy
- Number of credits: 5
- Type of control: [RK1+MT+RK2+Exam] (100)
- Description: Purpose: to form a systematic understanding of philosophy and its main problems and methods in the context of future professional activities. The main content of ontology and metaphysics is considered in the context of the historical development of philosophy; the importance of key worldview concepts in the modern world.
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Aesthetics of foreign drama
- Number of credits: 6
- Type of control: [RK1+MT+RK2+Exam] (100)
- Description: The discipline examines the basics of aesthetics and visual perception of the media product of foreign drama. Genres and trends characteristic of foreign content are studied; ethics and aesthetics of drama of various eras. Based on the analysis of the aesthetic qualities of modern foreign drama, students develop their own relevant product: from idea to monetization.
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Dramaturgy of the TV series
- Number of credits: 9
- Type of control: [RK1+MT+RK2+Exam] (100)
- Description: Within the framework of the discipline, the construction of a film, a program, a program is analyzed, according to the four-part division of the described action, regardless of the nature of the television work (documentary, game), as well as regardless of its timing. The methods of creating relevant and interesting content are studied, thanks to which students understand the course of development of actions, events, the character of the hero or his thoughts in four stages: exposition (justification of the theme, intrigue); the development of thought, character, leading to the climax and then to the denouement.
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Information and Communication Technologies
- Number of credits: 5
- Type of control: [RK1+MT+RK2+Exam] (100)
- Description: During the study of the discipline, students will learn following aspects: ICT role in key sectors of development of society. Standards in the field of ICT. Introduction to computer systems. Architecture of computer systems. Software. Operating systems. Human-computer interaction. Database systems. Networks and telecommunications. Cyber safety. Internet technologies.
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The art of the screenwriter
- Number of credits: 9
- Type of control: [RK1+MT+RK2+Exam] (100)
- Description: When studying the discipline, the following sections will be considered: writing, editing and promotion of literary and dramatic works for the media sphere. The range of topics includes: competent selection of textual material, demonstration of the central idea, the ability to form an interesting plot motif, connect the visual image with the thematic character of the character, building dialogues of heroes, showing conflict through action, etc. Requirements for the logline and synopsis.
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Kazakh drama
- Number of credits: 9
- Type of control: [RK1+MT+RK2+Exam] (100)
- Description: The discipline forms systematic knowledge about the peculiarities of Kazakh drama. The content, structure (composition), and nature of the drama of the national dramaturgical work will be studied.Cultural, aesthetic and moral values of the Kazakh people are considered as a spiritual reference point for the development of dramatic art. The influence of Kazakh dramaturgy on the creation of modern mass media products is revealed
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The skill of a television playwright and script analysis
- Number of credits: 6
- Type of control: [RK1+MT+RK2+Exam] (100)
- Description: The discipline includes the study of the basic provisions of the theory of teledramaturgy, methods of developing the dramaturgy of television material, taking into account its relevance, the plot and the nature of the main characters, from the point of view of forming a whole and multifaceted media product. Develops analytical and critical thinking, skills of analyzing existing scenarios, selecting high-quality content, etc. Teledramaturgy is considered as a set of methods and means of creating a TV movie script.
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Media psychology of audiovisual content
- Number of credits: 9
- Type of control: [RK1+MT+RK2+Exam] (100)
- Description: The discipline considers the psychological aspects of the perception of the received audiovisual information. Various types of perception are analyzed: perception of space, color and psychoacoustics, which affect the psychophysiological state of a person. The interrelated psychological processes (thinking, speech, memory, attention, will) are analyzed, knowledge and understanding of which help to create a new and relevant product of the media sphere. Sign language, the power of myth and symbol, as well as the cultural and philosophical meaning of the spectacle are studied.
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Advanced scenario: dialogues and dubbing
- Number of credits: 6
- Type of control: [RK1+MT+RK2+Exam] (100)
- Description: When studying the discipline, the following topics will be considered: development of scenarios of various kinds and directions of works of television and media formats, processing and adaptation of a work of drama to production conditions. The methods of scenario development are revealed, where all scenes, dialogues, dubbed translation, dubbing, musical accompaniment overlay, etc. are painted in detail. Dubbing techniques are being mastered, where it is necessary to maintain and transmit the specifics of male and female voices, children and adults, voice-over sound.
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Media Project Management
- Number of credits: 6
- Type of control: [RK1+MT+RK2+Exam] (100)
- Description: The discipline considers ways to manage media environment projects, promote them by means of marketing. The methods and means of management are studied, which develop the ability to choose, develop, use, control and the ability to regulate the processes of project administration in the field of media. The basics of marketing, its organizational functions, promotion and provision of a product or service to consumers and management of internal and external communications are revealed.
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Digital Storytelling
- Number of credits: 9
- Type of control: [RK1+MT+RK2+Exam] (100)
- Description: The discipline studies how to develop texts that form the visual range of web content. Storytelling is considered as the art of telling a story for different media. Life stories and exciting adventures in the form of a combination of text and images create a new digital media product. Methods of creating storytelling and longreads that can attract the attention of potential consumers, create an image, form prestige, and become part of business marketing strategies are being studied.
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Digital graphics and Web-design
- Number of credits: 9
- Type of control: [RK1+MT+RK2+Exam] (100)
- Description: When studying the discipline, the following topics will be considered: the main technological operations of creating Internet resources, digital graphics objects; the development of a visual product used in web design. The methods of vector graphics development, the possibilities of editing and forming new content, modern tools for creating web resources and mobile applications are revealed. Processing bitmap images to create a visual image.
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Module of socio-political knowledge (Culture)
- Number of credits: 2
- Type of control: RK1+RK2 (100)
- Description: Aim оf discipline: to develop the ability to explain and interpret subject knowledge in all fields of science, shaping of the discipline. Sociology and sociological perspectives, social structure, form of policy, organizational structure, institutions, the legal and organizational rules, content, purpose, value, policy, concept and essence of culture, semiotics of culture, psychology of personality, psychology of interpersonal communication will be studied.
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Module of socio-political knowledge (Political science)
- Number of credits: 2
- Type of control: RK1+RK2 (100)
- Description: Aim оf discipline: to develop the ability to explain and interpret subject knowledge in all fields of science, shaping of the discipline. Sociology and sociological perspectives, social structure, form of policy, organizational structure, institutions, the legal and organizational rules, content, purpose, value, policy, concept and essence of culture, semiotics of culture, psychology of personality, psychology of interpersonal communication will be studied.
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Module of socio-political knowledge (Psychology)
- Number of credits: 2
- Type of control: RK1+RK2 (100)
- Description: Aim оf discipline: to develop the ability to explain and interpret subject knowledge in all fields of science, shaping of the discipline. Sociology and sociological perspectives, social structure, form of policy, organizational structure, institutions, the legal and organizational rules, content, purpose, value, policy, concept and essence of culture, semiotics of culture, psychology of personality, psychology of interpersonal communication will be studied.
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Module of socio-political knowledge (Sociology)
- Number of credits: 2
- Type of control: RK1+RK2 (100)
- Description: Aim оf discipline: to develop the ability to explain and interpret subject knowledge in all fields of science, shaping of the discipline. Sociology and sociological perspectives, social structure, form of policy, organizational structure, institutions, the legal and organizational rules, content, purpose, value, policy, concept and essence of culture, semiotics of culture, psychology of personality, psychology of interpersonal communication will be studied.
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UI and UX design
- Type of control: [RK1+MT+RK2+Exam] (100)
- Description: As part of the course, the methods of developing application design and website interface are revealed. The possibilities of designing the user interface, the selection of colors and graphics, the ratio of font and graphic design are being mastered, infographics and its elements are being developed. The aspects of usability of the interface, the possibility of editing and its impact on the psychophysiology of users, as well as aspects of monetization of media products are studied.
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Al-Farabi and Modernity
- Type of control: [RK1+MT+RK2+Exam] (100)
- Description: Aim of the discipline: to form students' ideas about the scientific and philosophical heritage of the great Turkic thinker Abu Nasr al-Farabi in developing the world and national culture. Learning outcomes: explain the main philosophical contents al-Farabi's heritage and his influence on the formation of Turkic philosophy; influence European Renaissance.
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Scientific Research Methods
- Type of control: [RK1+MT+RK2+Exam] (100)
- Description: Objective - to develop skills in cognitive activity in the field of science. To use methods of scientific research for understanding and assimilating information. To be able to describe the object of research. To master methods of search, processing of scientific information, systematization, analysis, synthesis to obtain an objective content of scientific knowledge. To apply analytical and practical research methods and argumentation systems for justification, assertion, evaluation.
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Legal Bases of Corruption Control
- Type of control: [RK1+MT+RK2+Exam] (100)
- Description: The goal of the discipline is to form a responsible attitude and the ability to demonstrate in practice the application of the principles and norms of anti-corruption legislation in order to prevent corruption offenses, to form intolerance towards corruption, an anti-corruption culture in everyday life and at the workplace, civil liability. The following will be studied: anti-corruption legislation, the system and activities of anti-corruption subjects, causes and conditions conducive to corruption, anti-corruption policy, international experience in combating corruption.
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Entrepreneurship
- Type of control: [RK1+MT+RK2+Exam] (100)
- Description: Purpose: to form basic knowledge in the field of theory and practice of creating your own business, necessary for the formation of: an economic way of thinking. The internal and external environment of business entrepreneurship are considered; state regulation and the role of the state for the business environment
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Abais Teaching
- Type of control: [RK1+MT+RK2+Exam] (100)
- Description: The goal of the discipline is to form in future specialists the ability to self-knowledge, the use of Abai's doctrine as the basis of spirituality and intellectuality of modern Kazakhstan, the application of their professional knowledge, understanding and abilities through the prism of humanism and education in order to strengthen the unity of the country and civil solidarity of society.The following will be studied: the concept of the teachings of Abai; sources of teaching; components of Abai's doctrine; categories of Abai's doctrine; measuring instruments of the teachings of Abai; the essence and meaning of Abai’s doctrine.
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Ecology and Human Life Safety
- Type of control: [RK1+MT+RK2+Exam] (100)
- Description: The goal of the discipline is to form a number of key competencies based on modern environmental management concepts that implement the principles of harmonious optimization of the conditions for human interaction with nature, including in the process of tourist and recreational activities.The following will be studied: the principles of sustainable development, conservation and reproduction of natural resources to ensure the safety of human life, methods for assessing and minimizing risks, protecting against dangers, including during travel, measures to eliminate the consequences of accidents, anthropogenic disasters, natural disasters, environmental protection and rational environmental management.
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Visual effects in media
- Type of control: [RK1+MT+RK2+Exam] (100)
- Description: The discipline considers the specifics of working in graphic computer programs aimed at developing animated objects that are an integral part of computer graphics. The methods of motion design, creation of design objects and their characteristic features are studied, the color scheme is selected, the plot of animated graphics is developed.
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Design of digital media projects
- Type of control: [RK1+MT+RK2+Exam] (100)
- Description: When studying the discipline, the following topics will be considered: design development of various products of the media sphere; design of websites, projects; creation of infographics, mobile applications. Methods of designing media design objects are considered, font and graphics are selected, design and context are compared, style is formed and skills are developed. The understanding in the field of 2D and 3D graphics is expanding.
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History of comics
- Type of control: [RK1+MT+RK2+Exam] (100)
- Description: The discipline considers the main theoretical and historical aspects of the appearance of comics as a separate direction of a literary work. The historical retrospective of its origin, formation and formation as an independent artistic, visual and literary direction is studied; the stages of development, the key plots of comics, the evolution of characters' images.
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Monetization of media products
- Type of control: [RK1+MT+RK2+Exam] (100)
- Description: The discipline involves the study of means of monetization of digital media products based on the development of Seo SMM programs. The meaning, properties, and specifics of each direction are considered, which are ultimately aimed at promoting ready-made and new content. Effective measures and methods of product positioning in search and social networks are covered.
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Practice of editing and color correction
- Type of control: [RK1+MT+RK2+Exam] (100)
- Description: As part of the course, the following are revealed: features of creating installation, adjusting and selecting the color scheme of media design products. The practice of mounting individual fragments of source recordings into a single composite work (video editing, animations, clips) is studied. Visual effects, color correction of the video sequence, sound accompaniment and its formation into a holistic content.
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Creative studios: podcasting
- Type of control: [RK1+MT+RK2+Exam] (100)
- Description: When studying the course, the following aspects will be considered: the work of creative studios; the ability to develop and distribute sound files – podcasts. Materials on the production of such visual and audio information are studied, an idea is formed about audio formats and digital media, their publication and updating possibilities on the Internet, writing texts that accompany podcast episodes, etc.
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Creative studios: TV programs
- Type of control: [RK1+MT+RK2+Exam] (100)
- Description: The course teaches how to develop an audio and video product that meets the modern requirements of TV programs. Methods of writing advanced scripts, selection of relevant topics, interior design of the studio, lighting and musical accompaniment of the TV program are mastered, which help to develop interesting content of TV creative studios.
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Creative studios: talk shows
- Type of control: [RK1+MT+RK2+Exam] (100)
- Description: When studying the discipline, the methods of developing television talk shows will be considered; the principles of forming modern thematic content and the possibility of popularizing the product on television. Materials on the choice of the direction and subject of the talk show, the development of the script, the organization of the subject-spatial environment of the studio, lighting and musical accompaniment are studied.
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Television formats and production
- Type of control: [RK1+MT+RK2+Exam] (100)
- Description: Training within the course involves the training of highly qualified specialists who are able to create media products, control the production process of a project (product), manage technological, financial, administrative, creative processes and keep records of legal aspects. The materials of television production are studied: broadcasting formats, analysis of current content, selection of modern topics, popularization of produced television products, as well as control over distribution on television
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Aesthetics and art of new media
- Type of control: [RK1+MT+RK2+Exam] (100)
- Description: The course forms students' understanding of aesthetically attractive and negative aspects in modern media products, the art of creating, editing and developing relevant and in-demand media content. Special attention is paid to the study of the transformation of visual content, the analysis of modern requirements for media products, research and development of the trajectory of this direction.
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Effective communication: author and audience
- Type of control: [RK1+MT+RK2+Exam] (100)
- Description: The course examines the means of effective communication between the author and the target audience, through the exchange of information, understanding the emotions and intentions of the parties. The ability of students to perceive information, search for the necessary data, process them, and also build a connection with the audience is formed. The rating is studied as a means of determining the place and role of a media product in modern society, the quality of the material, priority positions in the formation of audio and video content are evaluated.
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Pre-diploma
- Type of control: Защита практики
- Description: The goal of the practice is to form the ability to integrate the theory and methodology of technological and chemical disciplines to solve practical problems related to future professional activities. The practice is aimed at the formation of an independent solution to real problems in the field of chemical technology of inorganic substances using the competencies obtained in the course of mastering the educational program.
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Production
- Type of control: Защита практики
- Description: Formation of a scientific, research approach in the future political scientist's activity, practical application of the methodological approach in research activities, possession of skills to participate in the research process.
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Professional (educational) practice
- Type of control: Защита практики
- Description: The goal is to form the ability to use the methodological and instrumental base of general and inorganic chemistry to solve its practical problems: to study the physical properties of inorganic substances, to synthesize inorganic substances according to a given methodology and technological regulations. Educational practice forms the skills of self-determination of goals and objectives, choice of methods, drawing up a work plan and formalizing the results of practical work.